Kärcher as one of the worldwide largest manufacturers of cleaning equipment, is a new company in Indonesia.
to develop and implement communications campaign to:
- Grab public attention
- Enhance trust and conﬁdence to brand image and engagement
- Press Conference
- Press Release
- Media Tour
- Social Media activities
- Media Gathering
- The case-study won the Sabre Awards 2013 (CSR category)
- 500 coverage in all media types
- USD 1,7 Million of PR value
- Positive image and Public trust of the brand in Indonesia.